“The more we can use it, the more people will be attracted to it.” “These composers are going to be around forever anyway.” Crossover has helped to draw younger listeners. “There’s a larger conversation to be had about the state of classical music.” Still, the seminal work of a Chopin or Debussy will never be overshadowed by the new genre. “You do get a level of gatekeeping in the industry,” he acknowledged. Paul likens the effect to the surge of interest that occurred in classic jazz tracks once young hip hop artists began to sample and popularize the older music for a new generation. “All of a sudden, they’re fans of Beethoven along with Legends of Zelda,” he says. When playing crossover tracks, the radio hosts often pair them with traditional classics – such as playing Beethoven’s “Moonlight Sonata” and “The Legend of Zelda” video game music, back to back. In making that introduction to classical music, he says the station has adopted specific strategies. For a lot of people, we are their introduction to classical music.” Paul Thomas, Program and Music Director at 96.3FM “They usually come away with an understanding. “Not anymore.” After a discussion, he says those callers often change their minds. “For a while, I was getting calls from purists,” he says. When the station began to air more classical crossover material years ago, there were a few angry calls, Thomas recalls. “People find something that is different from the other modern music choices on their radio dial.” “It’s almost like the gateway drug,” he says. “It’s still our bread and butter.” Crossover may be the bridge that brings in a newer demographic, however. Paul notes that there may be one or two classical crossover tracks played per hour, as opposed to eight or more of the traditional music. Crossover may be one reason why, even though it still forms a minority of the station’s playlists. 96.3FM comes in as the second most listened to commercial radio station in the Toronto. The station’s blend of traditional and crossover classics is finding its audience as evidenced by the most recent numbers, as Thomas reports. He also hosts “Pop Classics!” every Sunday, a show that features TV, movie, and video game soundtracks, along with instrumental versions of pop songs. “I think it’s become increasingly popular for our listeners.” Paul Thomas is Program and Music Director at Toronto’s 96.3FM, the city’s only full-time classical music station. That’s the basic model that has made artists like Andrea Bocelli and Sarah Brightman famous and filled concert halls for decades.Īs a point of fact, it looks like Bill from the United States may be more and more of a minority as classical crossover releases continue to rack up solid sales figures and grow in both diversity and popularity. Just what is classical crossover? Essentially, it is a genre that uses classical vocal and instrumental techniques for non-classical material like pop music. The February 2018 Billboard crossover chart includes the soundtrack for Star Wars: The Last Jedi, and a collaboration between Annie Lennox and the Kronos Quartet.
#Crossover definition music movie#
Reality TV star Jackie Evancho released an album of movie songs, and Elvis is still a hit singing with an orchestra. Peter, Shall We Dance, an album that incorporates classical repertoire along with music from movies like The Godfather, by classical popularist André Rieu, Rise, by The Texas Tenors, who turn their golden voices to material like the Eagles hit “Desperado” and incorporate country/classical mash-ups in their original material – and everything in between. That list includes Gregorian chants from the Priestly Fraternity of St. Bill from the United Statesīill wasn’t alone in his negative reaction to an online list of the best-selling classical and crossover albums of 2017 taken from the industry standard Billboard classical charts. The rest are nothing more than fake musicians. Piano Guys? Two Cellos? Jackie Evancho? ELVIS? At least Elvis was a great performer, if not remotely classical. This is, without question, the most ridiculous list of “classical” music that I’ve ever read.
Classical crossover artist Lindsey Stirling’s latest album has topped the category of Classical Albums in Billboard and reached number 79 on the Billboard 200.
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